https://www.theguardian.com/technology/2017/apr/07/apple-launches-clips-as-it-bids-for-a-slice-of-the-snapchat-action
Apple have created a new app Clips, which mirrors snapchat, like many other companies are doing. Apple acknowledged that social media isn't one of their strengths, so didn't include it in the app. This too is linking on to the trend to copy snapchat but adding their own twist to at least attempt to seem like they are being original.
O The app requires no login, it also has no messaging service.
I think that this article highlights how apps influence each other and also how there are some companies who don't want to seem as if they are copying the other. It also highlights the competition between apps and new media, they are constantly trying to one up each other by using innovative features and adapting them to suit their own content.
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