US brewery Anheuser-Busch used its slot to send a pro-immigration message to the nation during the Super Bowl. The advert, Born the Hard Way, portrays a fictionalised version of the journey of Adolphus Busch to the US, where he would go on to help create Budweiser beer with fellow immigrant Eberhard Anheuser. Many Trump supporters took to twitter to boycott the brand whilst also misspelling them during the trend.
O Trump supporters have recently targeted Kelloggs with the #DumpKelloggs hashtag after the cereal company, along with around 800 other firms, pulled advertising from the Breitbart website.
I think that this shows that advertisement is not only a good source of revenue but influence to the people, the response shows that people listen to what is being said and also what is being said. This is also highlighting how people are stuck in their echo chambers, rather then acknowledging the facts behind the story people are automatically assuming some kind of Rebellion against Trump even through there are definitely undertones to this, it doesn't mean this is based on 'alternative facts'.
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